Peter Rojas
Engadget
Few bloggers have as much experience as Peter Rojas, and obviously, you can learn a lot from his approach to blogging. Here are a few tips you can glean from his experiences:
Blogging is a medium in its own right, and it’s much more intimate and conversational than print media.
SEO is not the ultimate answer to generating traffic.
The blog world is meritocratic. Those who have the best writing and work hardest are usually the most successful.
Blogs can be an excellent self-study tool.
If you plan to become a well-known blogger, learn to accept criticism.
Human interactions—in particular, those involving emotions—are often amplified and accelerated by the Internet.
Choose as small a niche as possible; you'll never run out of things to write about.
Don’t try to jump to number one in your field immediately. A slow start allows you to make the inevitable mistakes when few people are looking.
If you’re enthusiastic about your blog subject, it will show; or if you’re not enthusiastic, it will show.
Engadget
“It’s not as easy as it looks.”
As cofounder and editorial director of Engadget, Peter Rojas is responsible for keeping millions of blog readers up-to-date on the latest in consumer electronics, personal technology, and gadgets in general. Rojas, who is a graduate of Harvard and the University of Sussex (U.K.), has an extensive background in print journalism. Among other publications, he has written for Popular Science, Fortune, Food & Wine, Slate, The Village Voice, Money, Wired, Business 2.0, and many other magazines. He has also served as technology editor for Red Herring.
In addition to being editor-in-chief of Engadget, Rojas is the chief strategy officer for Weblogs, Inc. As a result of AOL buying Engadget and the rest of Weblogs, Inc. in 2006, he’s also a programming director with AOL. Rojas is a frequent commenter on technology for several television and radio programs.
In addition to being editor-in-chief of Engadget, Rojas is the chief strategy officer for Weblogs, Inc. As a result of AOL buying Engadget and the rest of Weblogs, Inc. in 2006, he’s also a programming director with AOL. Rojas is a frequent commenter on technology for several television and radio programs.
Few bloggers have as much experience as Peter Rojas, and obviously, you can learn a lot from his approach to blogging. Here are a few tips you can glean from his experiences:
Blogging is a medium in its own right, and it’s much more intimate and conversational than print media.
SEO is not the ultimate answer to generating traffic.
The blog world is meritocratic. Those who have the best writing and work hardest are usually the most successful.
Blogs can be an excellent self-study tool.
If you plan to become a well-known blogger, learn to accept criticism.
Human interactions—in particular, those involving emotions—are often amplified and accelerated by the Internet.
Choose as small a niche as possible; you'll never run out of things to write about.
Don’t try to jump to number one in your field immediately. A slow start allows you to make the inevitable mistakes when few people are looking.
If you’re enthusiastic about your blog subject, it will show; or if you’re not enthusiastic, it will show.